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SMS Marketing

How to Promote your Business with SMS Marketing

Many “failed” products in the market were unsuccessful because of “product errors,” but because of their lack of marketing efforts. I’m sure you’ve seen smaller products that make them higher (and later improved perhaps), with the right kind of sales.

It’s all about promotion. It doesn’t matter how well your product is producing and if you don’t sell it properly, people will never know its existence, and in today’s competitive edge, you will be lost in recognition.

This is where SMS sales come in. In fact, it’s almost “abusive” these days instead of using it, but if you’re still curious about what SMS marketing is, let me make you laugh.

SMS marketing is the process / method / action / action / strategy of marketing your product (or otherwise) through SMS.

It’s the latest version of “Marketing E-mail” (technically). So much more efficient and more efficient ROI, especially now that E-mail marketing is almost dead.

The whole world went from “emails” about half a decade back. In fact, research shows E-mail rates are at 19.08 percent, and that in the “beauty” industry, now imagine what the “first” e-mail message could say, “Hey did you launch a brand new miracle product?” Good return.

And as a result, SMS Marketing came off its shelf. There are now many reasons why it is coming: –

  • Who does not own a cell phone these days almost all the time?
  • People don’t look at their emails as soon as they arrive, but SMS? They did.
  • It saves a lot of time. You can send 140 characters in your sleep, but write 500 E-mail? Not so much.
  • It only distributes what’s important. In an email, there are lots of fun and things that people don’t like to spend their time on. While SMS is standard and does not consume most of your sessions.
  • SMS conversion rates were found as whipping 8.22%, while E-mail sales were just 1.73%.

So you get a clean idea of ​​what SMS marketing is and why the best option for your next marketing campaign is not? Now that we’re on the topic, let’s dig deeper into the details.

 

How Can You Promote your Business through SMS Marketing?

Coupons

Coupons are something that many people resist. And probably not 100%, you will still have several conversions of the text “Here’s your 50% discount coupon on our base and especially for you!”

Flash Offers

Another art of conversion is “urgency”. The Flash script does just that. It’s basically a text that shares a coupon, sales link, or something, but that “something” has a deadline and expires in the next few hours or days.

Posting something like: – “We sold 40% discounts on orders above $ 200 ongoing for the next 60 minutes” will get you some attention.

Reminders

SMS (files) are short, but you can use that to your advantage. If there is an upcoming new product launch, sales day on the go, or anything in general that needs a bit of reminder, you can send reminders to your potential buyers.

Ask for feedbacks

SMS texts are short, and don’t require a lot of “design-time.” So ask your customers for an answer, or maybe a “yes / no” answer is a surefire way to make communication stronger.

Multiple messages

This is probably the main reason why you consider SMS marketing as your next marketing tool. And nobody says it’s wrong. There is no better way to spread the word around and catch some eyeballs.

As mentioned earlier, open rates are much better than E-mail, and the same thing happens with conversion rates too!

Capture more details

What if you could put your SMS campaigns on something more than just text? You can ask your customers for their birthday, your favorite food (whether it’s a waistband or something similar), your favorite cheese, and whatnot.

A good example is – Hello Mr. X! Tell us your favorite butter, and we would keep it useful and ready the next time you book a table with us!

Lifeline

SMS marketing is the future of digital campaigns. It’s the one thing that almost everyone has access to after emails and the only “thing” that people pay attention to is email.

Deploying and managing them is easy, you don’t need a graphic design team, one man can handle a large enough size for an SMS campaign in his plans right away!

And the ways to promote your business through the SMS marketing discussed here are just the tip of the iceberg; real lies in your creativity and the ways you can come up with them to make them want to change!

 

Best Toll Free Number Providers, SMS Marketing, Toll Free Number

Top 5 Reasons why Bulk SMS is Best Marketing Medium

It’s the time when you have to follow the marketing strategies. That is in trend to stay in the competition for a long time. No matter what’s the niche of your business. If you want to make it a big brand you have to come up with the right marketing strategy. Today, the most beneficial & the cheapest marketing tool for businesses is Bulk SMS, undoubtedly.

Mobile users have been increasing at a faster rate & it’s quite obvious that more than half of the population of our country will be smartphone users till 2020. There’s no doubt, bulk SMS could be the best medium for marketing & to reach masses instantly. Hence there are many bulk sms service providers in India who anticipated that bulk SMS services will rapidly escalate the customer base of any business & will help them in converting their potential customers into leads as well.

The growing demand for bulk SMS services in India highlighted it as the best marketing medium for businesses. The ease in describing product features & the offers associated with it through bulk SMS, helped enterprises to utilize this marketing tool for reaching masses within a jiffy. Bulk SMS service is very advantageous for businesses irrespective of their nature.  So many enterprises have strengthened their customer base expeditiously. By utilizing bulk SMS as a marketing tool for their business promotion.

The top 5 reasons why bulk SMS could be the best marketing strategy for generating profit for your business 

  1. Easy to Use: There’s no complexity in using the bulk SMS service & the procedure involved in it is hassle-free. You don’t have to stick to any particular timing for sending multiple SMS to your potential customers.
  2. It’s cheaper: It’s obvious that you don’t want to augment your marketing budget. Isn’t it? Sending SMS to multiple people at a time could be beneficial & cheaper as well. Bulk SMS service is cheaper as compared to other promotional advertisements like TV Ads, banner ads etc. It’s an affordable service that can be utilized by small & medium enterprises as well.
  3. Easy to reach target audience: There is no mediator between you & your target audience. The whole message will deliver to your audience without any loss in between. Even, you can assure that your message has been reached to the group of people. You’re targeting by checking the delivering message constantly.
  4. Delivery of exact information: It ensures you to deliver the exact info of your business & to get the huge response from it. So It has the high conversion rate. It makes it easy to tell your audience what’s the nature of your business & how the products can benefit them in their day-to-day life.
  5. Fastest communication medium: It helps to build connectivity between you & your target audience instantly. Hence Being a business, it’s the fastest means of communication with your audience.
Cloud Telephony, Virtual Receptionist

5 Ways by which Cloud Telephony can improve your Business

Cloud telephony plays an important role in building business needs and demands emerging business trends for business and startups. When you have a business that easily connects to all your customers. And users that are using your product. It becomes easy for you to connect to the world. Hence cloud telephony is emerging as a major enabler of new business trends for both established businesses and start-ups.

5 Ways by which Cloud Telephony can improve your Business

Give detailed call analytics

When you are dealing your customers on a call, it sometimes happens. That you may often forget some useful information said on a phone call. Using cloud telephony, it provides useful and accurate information on every call and SMS sent or received. This data being provided is very accurate to which company can make out issues. Like call volumes, the time taken while in the call, the number of missed call etc.  

Easy Customer Support

Customers are an integral part of every business, but fielding customer calls can be overwhelming. They come from multiple locations, they need your executives solving different issues, they run over-time, missed calls are beeping forever and, worst of all, they need your executives glued to their seats. Hence Cloud telephony makes call management infinitely easy with the ability to receive multiple calls in parallel, record calls to analyze issues, track time and route calls.

Customized call flow

Cloud telephony makes it easy for you to greet your customers in a friendly way. Which makes it easy to be available to your customers according to the seasons, special time, and any special days. The fancy voice behind the call makes it even more appealing to your customers which add an advantage to your brand. Even the calls that are assured privacy that the customers and executives can talk to each other without knowing each other’s numbers.

 Helps In Expansion Plans

Every business wants to scale up, but this does not happen without happy customers. Switching to cloud telephony systems makes it lighter and faster to care for your customers. With rich features that come for a fraction of a cost of the traditional system, scaling up suddenly looks less daunting. The biggest advantage that comes with cloud telephony is that scaling does not have to include costs on additional infrastructure or manually adding systems. Cloud telephony allows the addition/deletion/modification of users. Through a few mouse clicks and allows the freedom to make more calls and reach more people. Of course, the cost is only reflective of the usage.

Supports Remote Working

Cloud telephony inherently supports today’s remote and flexible work culture. And allows employees to take calls from their own mobile devices. Many businesses today operate from multiple locations and cloud telephony makes it easy to allow employees to work. Wherever they are Customer support, previously seen as a function tethered to a desk and a telephone. Can now happen from anywhere, without compromising on the quality of their work.

Mobile Marketing

Understanding the Advantage and Power of SMS Broadcasting

Why limit marketing campaign to traditional media, when you can use other cost-effective channels, such as SMS? Sending text messages does not cost much, but can create a positive impact. If you have not considered SMS messaging before, you might want to start using it now.

On SMS broadcasting

SMS broadcast campaign is where you send one text message to a number of people, which is more convenient than sending SMS one at a time. Although personalization matters in text marketing, there are instances when bulk SMS provides a better and quicker option.

For this marketing strategy to work, you must collect plenty of phone numbers and build a database. The best way you can do this is to send SMS that gives prospects a choice to opt-in for mass text messaging. We use 10 digit phone numbers such as (647) 565-8888 so that you will know immediately that it’s a local phone number.

With a bank of phone numbers, you can then send information about your promo through a text blast service. Using the promo code received, prospects will then be prompted to visit your store and take advantage of your special offers.

Now that you understand how bulk SMS works, it’s time to find out what benefits it will bring to business owners like you.

It offers great convenience

Whether it is through mobile or online SMS, text messages remain to be a great way to communicate. What is even better is that they are easier to create and disseminate, especially when SMS broadcast is used. Using just one number to send to many, you can cut down on advertising time and efforts.

It enables you to send important notifications at an affordable cost

Compared to traditional media, sending text messages by bulk is relatively inexpensive. But the response rate is staggeringly high, which is something you would not achieve through print advertising. You can send mass text messaging to announce special promotions, create customer surveys and other campaigns without spending a lot.

It guarantees a direct response

As long as the content of the SMS appeals to a client, a direct and quick response is almost always guaranteed. What does it take for a prospect to respond, anyway? Knowing that they’re dealing with a local phone number can put them at ease and thus respond quickly.

So how does bulk SMS compare with traditional media?

It boasts a read rate of up to 90%, with 32% of recipients responding immediately. Email newsletters only have an open rate of around 15% with no guarantees of a response. Flyers and brochures may be read the moment they are received, but they often make their way to archives or the waste basket. This only shows that SMS messaging can do wonders for your business. Used right and with enough incentive to generate leads, you will have more opportunities for conversion.

Want to make the most of the SMS broadcasting? Let a voice and carrier provider do the hard work for you. TTAG Systems have the tools and expertise to handle this task and ensure positive and profitable results.

 

Daily. Someday is not a day of the week. Class aptent taciti.
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